DiscoverMore Than Social PodcastFrom Poop Lady to Email Queen: How Liz Wilcox Built a $9/Month Membership That Scales | 171
From Poop Lady to Email Queen: How Liz Wilcox Built a $9/Month Membership That Scales | 171

From Poop Lady to Email Queen: How Liz Wilcox Built a $9/Month Membership That Scales | 171

Update: 2025-07-10
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Ready to scale your business with simplicity, joy, and serious results?

In this episode of More Than Social, I sit down with the one and only Liz Wilcox — RV blogger turned email marketing queen — who built a 6-figure recurring revenue stream from a $9/month membership... without a huge team, fancy tech, or complex funnels.

Liz spills the tea on:


  • How she went from being known as the “poop lady” (yes, really!) to one of the most recognizable voices in email marketing
  • Why selling her first business was the smartest move she ever made
  • The mindset + strategy behind launching her $9 email template membership
  • How she keeps things simple, scalable, and fun — all while raising her daughter and taking off summers to recharge


If you’ve been in business for a few years and are ready to pivot, build sustainable income, or inject some personality back into your brand — this episode is your permission slip to do it your way.


Links & Resources:

→ Check out Liz’s $9 Email Marketing Membership here 

→ Subscribe & Review More Than Social to keep growing your dream business!

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From Poop Lady to Email Queen: How Liz Wilcox Built a $9/Month Membership That Scales | 171

From Poop Lady to Email Queen: How Liz Wilcox Built a $9/Month Membership That Scales | 171